Audience Discovery

Receive proactive audience suggestions on Home based on how your team builds and exports audiencesβ€”with AI Studio enabled per dataset group.

With Audience Discovery, GrowthLoop surfaces audience ideas automaticallyβ€”similar to a discovery playlist for targeting. Agents learn from how your team builds and exports audiences (metadata and patterns, not row-level customer data in the way described in Enable AI Studio for a dataset group) and suggest segments you can open, edit, and activate.

Prerequisites

  1. Enable AI Studio for the Dataset Group (or groups) you want suggestions grounded in.
  2. Your organization must have Audience Discovery included in your plan (contact support if you do not see it).

Get started

  1. Click Home in the left sidebar.
  2. Scroll to Audience Discovery on your home experience.
  3. Review up to several suggested audiences. Suggestions may also surface through email or in-app notifications depending on your configuration.
  4. Click Create (or the in-product equivalent) on a suggestion to open the audience canvas, then save, refine, and export like any other audience.
Audience Discovery suggestions on the GrowthLoop home page
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Tip

Discovery is continuously improving. For details on data use, see What data does AI Studio use?

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Performance-based suggestions

To incorporate audience conversion or performance signals into recommendations, contact [email protected]β€”this may require additional setup.

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Bring your own LLM

GrowthLoop uses a composable architecture. For a custom-hosted LLM supporting Audience Discovery, contact [email protected].

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Enterprise Plan

AI Studio is typically available on enterprise plans. To confirm eligibility, contact [email protected].


When you are ready to drive the conversation yourself, open Use AI Studio.


What’s Next

Use Studio to brainstorm audiences on demand with agents